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The BMW College Graduate Program

BMW College Graduate Program

A Degree of Distinction

Your hard work just paid off. Recent college graduates can receive an attractive rate plus $1,000 toward the purchase or lease of any new or Certified Pre-Owned BMW.

You've Earned It

At BMW of Meridian, we believe your first BMW should feel as rewarding as the diploma you just earned. The BMW College Graduate Program is our way of welcoming you into the Ultimate Driving Machine family with exclusive savings, special financing, and the same warm, no-pressure experience that defines our dealership. Whether you're commuting to a new job in Jackson, exploring the Pine Belt, or simply ready to drive something extraordinary, we're here to help you take the next step.

New Just for You

Build a new BMW exactly the way you want it and save $1,000 with the College Graduate Program.

Build Your Own

Certified Pre-Owned

Save $1,000 on our best Certified Pre-Owned BMWs — factory-backed quality with extra peace of mind.

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Take the Wheel

Get behind the wheel at your local Meridian BMW Center and feel the difference for yourself.

Test Drive

How the Program Works

Simple, transparent, and designed to reward your achievement.

01

Verify Your Eligibility

You qualify if you've graduated within the last 24 months — or will graduate within the next 12 months — from an accredited college, university, graduate, or trade school program.

02

Choose Your BMW

Select any new or Certified Pre-Owned BMW from our inventory — the largest selection in Meridian — or custom-order the exact model and specification you've been dreaming about.

03

Claim Your $1,000

Our team applies the $1,000 College Graduate incentive toward the purchase or lease of your BMW — combinable with most current BMW offers.

04

Drive Home Happy

Pick up your BMW at our Meridian showroom or take advantage of our express digital retail path with home delivery — whichever fits your schedule best.

Have Questions? We're Here to Help.

Tell us a little about yourself and one of our BMW Genius advisors will reach out with personalized program details.

Eligibility Requirements

To participate in the College Graduate Program, you must:

  • Have earned an undergraduate, graduate, or associate's degree from a U.S. accredited college or university within the previous 24 months, OR be eligible to graduate within the next 6 months and have a verifiable offer of employment. A copy of your diploma or official transcript will be required.
  • Proof of income or employer letter with the Human Resources representative's contact information, stating position/title, and income.
  • Have at least 6 months of credit history with no previous derogatory marks on any credit lines.
  • A debt-to-income ratio of less than 45%. Automotive payment to income ratio of less than 20%.
  • Security deposit will be waived unless stipulated by credit.

DISCLAIMER:

*$1,000 towards the lease or finance of a new Model Year 2025-2027 BMW vehicle or Model Year 2021-2024 BMW Certified Pre-Owned vehicle. Offer subject to credit approval through BMW Financial Services and verification of graduation and employment. Recent graduate means graduation from an accredited college or university with a doctorate, graduate, undergraduate, or associate degree earned within the previous 24 months, or is eligible to graduate within the next 6 months and has a verifiable offer of employment. To qualify, you must have a minimum of 6 months of credit on file and no previous derogatory credit on any credit lines. Finance and lease terms to qualifying customers are subject to approval by BMW Financial Services based on credit score, credit application, and other considerations. Offer valid through 01/04/2027. See your BMW Client Advisor.

Ready to Start Your BMW Story?

Visit our dealership or connect with us online. We'll make sure your first BMW is as memorable as the milestone it celebrates.